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Thruport News
Thruport AdJuggler™ Adds Powerful Online Ad Management Features With Release of
Version 5.3
ALEXANDRIA, VA, March 1, 2006 - Thruport Technologies is proud to announce the release of AdJuggler™ 5.3, the latest version
of one of the industry's leading ad serving software solutions. AdJuggler™ has been one of the most
trusted names in online advertising since 1994, and this latest release represents Thruport's continuing
efforts to deliver new and powerful functionality in an easy to use package.
"Our customers have spoken and we have listened.
The latest release of AdJuggler™ contains numerous enhancements and
improvements over previous releases. The combination of round-the-clock
support and timely product updates makes AdJuggler™ an ideal solution
for customers who prefer a responsive service provider to the typical
lackluster providers that dot the online advertising landscape," said
Thruport President & COO, David Moser.
As with previous AdJuggler™ releases, version 5.3 brings new improvements and features based on
customer feedback and suggestions. Thruport strives to make sure that AdJuggler™ continues to
grow along with the needs of publishers and advertisers, and this latest release introduces a
number of new features designed to save time and provide more flexible advertising
possibilities.
One of the highlights of AdJuggler™ 5.3 is the introduction of a robust Alerts system.
AdJuggler users now have the ability to set up
alerts for any campaign for a variety of scenarios, such as a campaign nearing its end date,
or a campaign dropping below a certain clickthrough percentage, so they can be e-mailed
and take action immediately. Alerts can make the job of managing and keeping track of day to
day advertising much easier.
Another highlight of AdJuggler™ 5.3 is the ability to set up exclusions. Now it is simple
to make sure that competing advertisers are never shown on the same page with each other. Furthermore,
AdJuggler's exclusions capabilities can even be set up for individual campaigns, giving AdJuggler users
additional control over which campaigns show up alongside other campaigns.
Finally, AdJuggler™ 5.3 introduces a new Dynamic Ad Tag, which automatically handles
the generation of many of AdJuggler's parameters. This new tag makes it much easier
for anyone to take advantage of some of AdJuggler's more advanced ad serving capabilities,
such as mirrored campaigns and the new Exclusions feature.
To learn more about AdJuggler™ 5.3, please visit the following URL, which includes more
details and screenshots of the latest features: http://www.adjuggler.com/product/5-3.htm
These new features add to one of the most durable and long-recognized names in
online advertising management, and make a great product even better. AdJuggler™
is a scalable, yet affordable, ad serving solution that provides some of the
most advanced ad serving, management and reporting tools to a wide spectrum of
users, from small sites serving just a couple of million ads to large ad
networks serving billions of ads across multiple sites. Thruport Technologies
offers a wide range of pricing options, from a hosted solution starting at just
$99 a month, to licensed options for clients who want to run the AdJuggler™
software on their own servers.
About Thruport Technologies
Thruport Technologies (www.thruport.com) offers a broad range of hosting solutions from
dedicated platforms to database, security, and clustered configurations.
Thruport supports Sun, Apple, Linux, and Windows environments, specializing in
serving enterprises with resource-intensive commerce, streaming, and
transaction requirements. Thruport Technologies also develops and maintains
the award-winning virtual office suite HotOffice, and the industry leading
online ad management system, AdJuggler™. Thruport's world-class data center and
network operations are located in Alexandria, VA. Thruport Sales can be
contacted at 1-888-358-3400 or sales@thruport.com
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